Industry Dynamics

Full Fabric Integrations With Salesforce, HubSpot, Microsoft Dynamics and Canvas

Higher education technology rarely stays static. A business school may retain a trusted CRM while introducing new programme formats, a specialist provider may add online delivery, and admissions teams may need to connect with systems that academic operations do not use every day. The practical question is whether an SIS can work alongside that stack without creating another disconnected source of student data.

Full Fabric Student Information System is designed around that challenge. It sits on the same platform as Full Fabric Relationship Management and Admissions, following a learner from first enquiry through study and into alumni engagement. Its integrations with Salesforce, HubSpot, Microsoft Dynamics and Canvas are therefore best understood as part of a broader operating model: one that gives institutions room to keep established tools while centralising the academic record.

A Connected SIS Rather Than Another Standalone System

Full Fabric’s central strength is its single data model. Prospects, applicants, enrolled students and returning participants can exist within the same environment, rather than requiring departmental teams to reconcile separate records after each stage of the learner journey.

Integration Starts With the Student Record

This matters because the Full Fabric SIS does not begin at enrolment. Relationship Management, Admissions and the Student Information System are three core products on one platform, meaning the transition from enquiry to application, registration and academic administration can be managed without handing a record from one disconnected database to another.

For institutions that already use Salesforce, HubSpot or Microsoft Dynamics, Full Fabric can work alongside those systems through integrations, APIs and Zapier. The aim is not necessarily to replace every established application. Instead, the platform can provide a central academic and operational layer while synchronising relevant student and enrolment information with the wider technology stack.

That approach is especially relevant to European business schools, portfolio institutions and specialist providers. These organisations often need the flexibility to run degree programmes alongside executive education, short courses, modular study or microcredentials, without taking on a separate system for each model.

Salesforce and HubSpot in the Recruitment-to-Enrolment Journey

Salesforce and HubSpot are widely used to manage relationships, campaigns and prospective-student communications. Full Fabric’s compatibility with both platforms gives institutions a way to retain those familiar tools while connecting them to the processes that follow an application.

Keeping Context Through Handoffs

The useful point is not simply that data can move between systems. A sound integration should preserve context. Admissions and recruitment teams need to understand where a prospective student is in their journey, while academic and finance teams need accurate enrolment information once that person becomes an active learner.

With Full Fabric, institutions can synchronise student records and enrolment data through API or Zapier-based connections. This makes it possible to support workflows where a CRM remains central to marketing activity, while the Full Fabric SIS manages academic calendars, study plans, attendance, assessments, records and payments.

There are sensible limits to consider. The detailed shape of any Salesforce or HubSpot connection depends on an institution’s existing data fields, workflow rules and governance requirements. A well-planned implementation should establish which platform owns each data point and how updates are handled, rather than assuming that every field should be duplicated everywhere.

For schools seeking a more unified alternative, Full Fabric’s native Relationship Management and Admissions products are already on the same platform as the SIS. That option may reduce the number of integration points for institutions that want to consolidate over time, while the external CRM options remain relevant for those with established investments.

Microsoft Dynamics for Institutions With Existing Enterprise Workflows

Microsoft Dynamics is often embedded in wider institutional operations, particularly where finance, customer engagement or internal service processes already rely on Microsoft tools. Full Fabric’s Microsoft Dynamics compatibility makes it a realistic consideration for schools that need an SIS without abandoning their current enterprise environment.

A Practical Division of Responsibilities

In this arrangement, Full Fabric can take responsibility for student-centric academic operations. Its SIS supports course management, flexible study plans, prerequisites, credit requirements, assignments, exams, weighted grading, attendance and branded academic documents.

Microsoft Dynamics can continue to serve the areas for which an institution has configured it, while relevant records and enrolment details are shared through the integration layer. This division avoids forcing an academic team to use a general-purpose enterprise system for every registrar-style task.

The same principle applies to finance. Full Fabric supports tuition payments, instalment plans, discounts and scholarships, with payment options including Flywire, Stripe and PayPal. It also enables lecturer and guest management, including tracking teaching responsibilities, fees and expenses, with costs exportable to accounting systems through the API.

For UK institutions, the SIS also offers HESA XML reporting for regulatory submissions. Alongside GDPR-compliant data management and Full Fabric’s European context, these capabilities make the platform particularly relevant to institutions that need local operational considerations reflected in their technology choices.

Canvas Integration for Learning Delivery

Canvas has a distinct role in the higher education stack. As a learning management system, it supports teaching and learning activity; an SIS is responsible for the structured student, programme and academic-record information around that experience. Full Fabric recognises that distinction and is compatible with Canvas as part of a connected environment.

Linking Academic Administration and Learning Activity

A Canvas integration can help ensure that enrolment-related information flows between academic administration and the learning platform. The Full Fabric SIS remains the source for programme structure, student records and academic processes, while Canvas supports the learning experience itself.

This is useful for institutions offering a mix of campus-based and online learning. Full Fabric allows teams to organise academic calendars and sessions, assign rooms, locations and delivery methods, and manage courses with configurable grading scales. It can also sync calendars with Google and Outlook, which helps reduce manual coordination across teaching schedules.

The platform’s flexibility is central here. Adding an online, modular or short-format programme does not inherently mean deploying a separate student system. Study plans, fee structures, application workflows, grading and transcripts can be configured within the same platform, which is more practical for institutions that expect their programme portfolio to evolve.

What the Integration Model Supports Day to Day

The value of an integration is clearest when it reduces repetitive work without obscuring accountability. Full Fabric’s model brings the operational parts of the learner lifecycle together while allowing external systems to remain connected where they add value.

Integration / Connection

How It Works With Full Fabric SIS

Practical Role

Salesforce

Student records and enrolment data can be connected through Full Fabric’s API or Zapier-based workflows.

Supports institutions that use Salesforce for relationship activity while Full Fabric manages academic and student administration.

HubSpot

Prospect, applicant and enrolment information can flow between HubSpot and the Full Fabric platform.

Allows teams to retain HubSpot for marketing and communications while using Full Fabric SIS for the student journey beyond recruitment.

Microsoft Dynamics

Full Fabric can work alongside Dynamics where it is already part of established enterprise processes.

Gives institutions a dedicated environment for programme, academic-record and student-management processes without requiring them to replace existing workflows.

Canvas

Full Fabric is compatible with Canvas as part of a connected academic technology environment.

Helps align student and enrolment information with the learning experience delivered through Canvas.

API and Zapier

Additional systems and tailored workflows can be connected through the API and Zapier.

Offers flexibility for institutions with specialist tools or locally configured systems.

Core Areas Covered by Full Fabric SIS

Within the platform, teams can manage:

Academic records are a particularly strong example of the benefit of one connected environment. Full Fabric can automatically generate branded transcripts and diplomas using fields for grades, credits, merit and degrees. Documents can be triggered manually or through automation and emailed directly to students after graduation.

The platform also supports configurable student-facing content through its Student Hub. Institutions can tailor tabs by profile status, share course details and campus resources, update calendars, and collect forms or service requests. That gives learners a single destination for routine academic information without making the SIS feel limited to back-office administration.

Full Fabric positions implementation as a matter of weeks rather than a multi-year programme. That will still depend on an institution’s data quality, programme complexity and integration scope, but the configuration-led approach is well suited to schools that need to introduce a new programme type without starting a separate technology project.

A Measured Fit for European Higher Education

Full Fabric is not presented as a universal answer for every university environment. Large public research universities with tens of thousands of students and highly complex governance structures may require a different level of institutional infrastructure. Its more natural fit is business schools, specialist institutions and portfolio providers that need flexibility across multiple programme formats.

Where the Platform Is Most Compelling

The platform is recognised as a Representative Vendor in the 2025 Gartner Market Guide for higher education SIS. Its public reference base includes institutions such as IMD, ESCP, the University of St.Gallen, Copenhagen Business School, ESMT Berlin, ETH Zurich, Trinity College Dublin, the University of Amsterdam, EHL and Harvard Business School.

Full Fabric also publishes case studies involving IÉSEG School of Management, the University of St.Gallen, Copenhagen Business School, Stockholm School of Economics, the College of Europe and London Film School, among others. These references support its focus on higher education providers with varied programme portfolios and international operating needs.

The founder-led, consultative client relationship is another relevant consideration. Integrations are rarely only a technical question. They involve decisions about process ownership, data definitions and future programme design. A provider that approaches implementation in that context is more likely to help institutions make durable choices.

A Platform Designed to Work With Change

Full Fabric offers a credible integration model for higher education institutions that need to connect Salesforce, HubSpot, Microsoft Dynamics or Canvas to a modern academic operations platform. Its appeal lies less in any single connector than in the underlying structure: Relationship Management, Admissions and the Full Fabric Student Information System share one data model, allowing institutions to manage the journey from enquiry to alumnus without creating a new silo at enrolment. For business schools, specialist providers and institutions with growing portfolios of executive, online, modular and lifelong-learning programmes, that flexibility is a meaningful advantage. The right fit will depend on existing systems and data governance, but Full Fabric provides a well-rounded, European-focused option for institutions that want to modernise their SIS while keeping the rest of their technology ecosystem connected.



Industry Dynamics


London

United Kingdom


Switchboard:


Email:
Industry Dynamics Events